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Turn in-person interest into enquiries

Keep the conversation going after the event.

Carry interest from the fair into your next conversations. ONE LOOP helps capture enquiries, plan callbacks and follow up personally on the meeting.

What makes a good customer interaction.

Research on timely responses and relevant customer care.

the chance of a meaningful sales conversation
≈7×
When following up within an hour rather than an hour later.

1.25 million online enquiries, US · 2011. A conversation with a buying decision-maker.

Lead response study (opens in a new tab)
expect interactions tailored to them
71%
Respondents expect personalised interactions as part of the customer experience.

McKinsey Next in Personalization · US consumer survey, 2021.

Personalisation study (opens in a new tab)

From the first meeting to the next conversation.

01

A scan leads to the right offer.

Place a QR code at your stand or business. It opens the page where visitors can learn more or get in touch.

Example: A QR symbol connects a counter display to a contact page.
Illustrative example · configured for your customer journey.
02

Visitors share their request.

A short form records what the person is interested in. The code alone does not capture a contact; the person chooses to submit their details.

Example: An enquiry form accompanies an architecture website.
Illustrative example · configured for your customer journey.
03

Your team builds on the meeting.

Record a callback task and the conversation topic on the contact. The owner can follow up on the relevant subject.

Example: An open task is assigned to Lea and linked to a contact.
Illustrative example · configured for your customer journey.

Keep interest alive after the event.

Bring interest beyond the stand.

A QR code takes visitors to your contact form, where they can choose to leave their enquiry.

Example: A QR code at a stand leads to a deliberately submitted contact form.

Capture needs alongside contact details.

A short form captures interests so you can continue a relevant conversation after the event.

Example: A submitted enquiry is saved as a contact.

Build on your meeting.

Save the topic and meeting notes in the contact record so your next approach stays personal.

Example: An event conversation continues with a personal email.

Give every callback an owner.

Schedule callbacks for your team so promised conversations do not get lost after the fair.

Example: A follow-up has an assigned person and a next step.

Stay memorable after the event.

Send the promised information through the appropriate configured contact route.

Example: A useful product email invites a reply.

Simplified examples, not live account data.

Start with your own customer journey.

We choose the event entry point, set up the form and contact mapping, and prepare the next contact. Then we test the scan, submission and team task together.

Your questions, answered.

Can I see which event an enquiry came from?

Yes, when we set up a dedicated entry point or suitable form field for the event. The recorded context helps your team follow up. An anonymous scan cannot simply be linked to a person.

How do we get started?

We choose the event entry point, set up the form and contact mapping, and prepare the next contact. Then we test the scan, submission and team task together.

Can my team continue the process?

Yes. We agree who handles each request and which details that person needs. Messages, tasks and ownership are configured to fit. Your team remains responsible for personal advice and decisions.

What needs setting up before launch?

We check the required features and connections in your account. Together, we review permissions, message templates and any usage costs. Then we test the complete journey with a sample contact.

Make your next customer interaction count.

We’ll show you how this solution fits your business and your team.

Discuss this solution