Free tool

UTM Builder

Create consistent UTM parameters for GA4 with presets for paid search, paid social, email, display and referral. Safe Mode automatically creates clean slugs.

Destination URL *

Full landing-page URL. https:// is added automatically.

GA4 channel (optional)

Pick a preset for smart source/medium suggestions.

utm_source *

utm_medium *

utm_campaign *

utm_content (optional)

utm_term (optional)

Safe ModeConverts spaces, accented characters and special characters into clean slugs.